Have you ever wanted to pick up the phone and reach out to a certified marketing expert? Or needed help from someone with training and project management experience? Are you struggling with how to show the value of your results? I can help.
I have 15 years experience working with more than 40 organizations solving the marketing and public relations challenges you’re facing today. My certifications, awards and client testimonials take the risk out of going with someone “unproven.” My recommendations are based on industry best-practices and 50 years of proven research.
Consulting and Marketing Brainstorming
60 minutes of expert marketing support, by phone or video. Ask me whatever you want. We’ll talk about your situation and make sure you’re on the right track. Our time can be recorded so you can listen to it later.
“Laura has the unique ability to take lots of information, analyze it, and develop creative marketing strategies that are based on facts. I am particularly impressed with her research abilities and attention to details. She works with us to provide excellent marketing strategies for our clients, efficiently and confidentially. Laura is a team player and delivers more than she promises. I really enjoy working with her.”
– Cristine Hafner, President, Hafner Creative Communications
Small Group Training
Workshops are provided in-person or online via GoToMeeting Webinar format. Each session lasts 45-minutes and includes unlimited, 30-day e-mail support. Attendees are encouraged to submit questions in advance. Prices are based on group size and scope of training.
Please contact me for more information.
Building Community with Social Media
How social media is changing the flow of information and what businesses need to do to stay competitive in today’s modern, youth-oriented culture.
- Why interruption marketing fails today’s businesses
- Why blogs, search engines and friends are the top influencers of purchase decisions
- How to match your Web content to your buyer’s purchasing phase
People Power and the Cascade of Influence
How to reverse the customer chase and put the power of social media to work in your business.
- How top organizations are using social media to improve the bottom line
- How you can tie social media efforts into your existing marketing programs
- How to blend old and new media together for exciting, creative campaigns
Twitter for Business
How to use Twitter to build brand awareness, comprehension and preference.
- How to set-up Twitter for a business profile
- How to use Twitter to drive in-store traffic
- How to increasing brand awareness and influence on Twitter
- How to set Twitter goals and measure results
Facebook for Business
How to use Facebook to build brand engagement and preference for your brand.
- How to integrate Facebook into your existing marketing program
- How to connect with your Facebook fans beyond the Facebook platform
- What you need to know about key differences between Facebook users vs. Google users
- Using Facebook Insights to better understand your audience
